Public Affairs and Communications Program for 7-Eleven Canada

Communications

Strategic Challenge

7-Eleven is the world’s largest restaurant and retailer with over 80,000 global locations. StrategyCorp has been privileged to support 7-Eleven Canada since 2015. 7-Eleven’s industry is highly regulated so it’s important for 7-Eleven Canada to maintain strong relationships with decision-makers, regulators, industry, customers, and the communities in which it operates.

Our Approach

7-Eleven Canada’s public affairs team and StrategyCorp created an integrated public affairs and strategic communications program to reinforce its track record, with both governments and communities, as a responsible community partner.

Outcome

The comprehensive communications program has enhanced the company’s ability to connect with its key stakeholders and communicate about important parts of their business, philanthropy, and corporate social responsibility. 7-Eleven Canada continues to be one of the most respected companies in its industry, in Canada, and globally.

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