Category: Media Training Tips

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Tiktok’s Digital Campaign Provides Lesson for Advocacy Campaigns

Spokesperson Rules of Engagement

Three foolproof ways of getting your message across an interview

Post Interview Best Practices

Telling Strong Stories for News Media

Avoiding Common Pitfalls in Media Interviews

Public Apologies: The four essential ingredients

Four steps to prevent an issue from becoming a crisis

Ghomeshi issue highlights importance of choosing the right crisis response strategy