Building and maintaining trust with stakeholders is crucial to ensuring organizations can successfully reach their business objectives and introduce change. Without that support, attempts to implement new projects or effect change can often fail. For example, we know from experience in the health care sector that change is often impossible without having the buy-in from stakeholder groups – health care professionals, patients, hospital employees, government officials, community organizations, and the general public. Regardless of the industry, reaching stakeholder groups and building support requires finely-tuned engagement and communications tactics.
In volatile situations such as corporate mergers, we have experience obtaining stakeholder buy-in for projects that are perceived as controversial. We work in close cooperation with our clients to develop transparent and effective stakeholder engagement initiatives that listen to stakeholder opinion, engage in meaningful consultations, build allies, and develop support for change.